Real-World Apex Case Study
How Apex Supports Westside Auto Care
Westside Auto Care is a real-world example of what being an Apex technology partner looks like.
The shop already has software for running its day-to-day automotive operations. Apex wasn't brought in to replace it. We build and manage the customer-facing technology around the business.
Get a Free Technology AuditCustomer-Facing Technology
- Website and hosting
- Online appointment experience
- Branded mobile app
- Analytics, email infrastructure, and ongoing support
Keep The Tools That Already Work
Improve the customer experience without replacing the whole stack.
A business shouldn't have to replace its entire technology stack just to improve the way customers interact with it. Westside already had technology for operating the shop. Apex focused on the areas around the customer experience — building, hosting, and supporting technology designed around Westside's specific needs.
Website
A Customer-Facing Website Built Around the Business
Apex built Westside's customer-facing web presence to clearly represent the business, services, and locations while giving customers a direct path to scheduling service.
Online Appointments
Online Appointments Without Replacing Shop Software
Apex provides Westside customers with an online scheduling experience where they can choose a date and type of service. Apex also provides a private appointment-management dashboard for the business to manage incoming appointment requests.
Mobile App
A Branded Mobile Experience
Apex built a branded Westside Auto Care mobile application that gives customers another way to interact with the business. The app supports Westside's customer-facing scheduling experience and multiple shop locations.
More Than The Visible Interface
Support around the technology customers use.
Apex's relationship with Westside extends beyond the interfaces customers see. The work includes managed infrastructure, operational support for customer-facing tools, and custom technology work when appropriate as needs evolve.
For a broader view of this kind of work, see Apex's page on customer-facing technology for auto repair shops.
Managed Website Hosting
Hosting and support for the customer-facing website.
Business Email Infrastructure
Email infrastructure that supports the business's customer communication.
Website Analytics
Visibility into customer activity on the website.
Ongoing Technology Support
Maintenance, private appointment tools, and scoped custom work as appropriate.
Your Business Doesn't Need The Same Technology As Westside.
That's the point.
Apex looks at how your business works, what technology you already have, and where better customer-facing technology could help. You don't need to replace tools that already work. We focus on the technology around the customer experience and the specific gaps your business needs solved.
Get Your Free Technology Audit